Ventana Sur will return to Montevideo for its 2026 version, confirming the Río de la Plata format as the brand new working construction for Latin America’s main audiovisual market.
The Marché du Film, Uruguay’s ACAU and Argentina’s INCAA unveiled Monday the dates for the market’s second Montevideo version. Ventana Sur will run Nov. 30-Dec. 4, 2026, within the Uruguayan capital.
The five-day version will unfold throughout a number of of Montevideo’s landmark cultural venues. They embody the nationwide cultural heart Sodre, the Cinemateca Uruguaya which is able to host market screenings, and the historic Teatro Solís.
The announcement marks one other step in Ventana Sur’s evolving regional footprint since its launch in Buenos Aires in 2009. After 15 editions within the Argentine capital, the market moved to Montevideo in 2024, returned to Buenos Aires in 2025 and can now head again to Uruguay below a Río de la Plata format designed to strengthen continuity between each cities.
Ventana Sur has change into the primary worldwide gateway for Latin American movies, sequence, animation, documentaries and style initiatives looking for financing, co-production companions, pageant publicity, gross sales brokers and distribution. Organizers say the market brings collectively greater than 3,000 worldwide professionals annually.
The Montevideo return additionally strengthens the market’s function as a gathering level for the broader Southern Cone. Brazil is anticipated to have a major presence on the occasion, bringing certainly one of Latin America’s largest manufacturing sectors right into a format designed to attach Argentine expertise, Uruguay’s rising audiovisual infrastructure and regional companions similar to Chile with worldwide patrons and financiers.
“Ventana Sur has established itself as the essential destination where the excellence of the Marché du Film converges with the Southern Hemisphere’s summer. As Uruguay prepares to host this market for the second time, we face a formidable new challenge: to deliver an edition that rises to the complexities of today’s global landscape. In this era, fostering meaningful encounters and co-productions is vital to asserting the value of our industry,” mentioned Gisella Previtali, president of ACAU and co-director of Ventana Sur.
Guillaume Esmiol, govt director of the Marché du Movie and co-director of Ventana Sur, framed the Río de la Plata format as a strategy to keep momentum between Latin America and the worldwide business.
“Ventana Sur now plays an essential role in strengthening connections between Latin America and the international industry. The Río de la Plata format allows this momentum to be sustained over time while increasing the visibility of the region’s talents and content,” Esmiol mentioned.
The 2026 announcement additionally lands as Ventana Sur will increase its Cannes-facing exercise. Throughout the 2026 Marché du Movie, the market staged a curated program that included Ventana Sur Goes to Cannes. The showcase introduced Latin American works in progress to gross sales brokers, distributors and pageant programmers.
The Cannes program additionally included a panel with key representatives from ACAU and INCAA, a case research session and a networking cocktail, bringing collectively Latin American and international movie professionals.
Ralph Haiek, govt director of Ventana Sur Argentina 2025, mentioned final yr’s Buenos Aires version confirmed that the market is “not only a market — it is a laboratory for the future of Latin American content.”
“VS Tech was at the heart of that, bringing together the creative and technological talent that transforms stories into properties capable of crossing every screen and every border. Building IP that truly reaches audiences is no longer a challenge unique to Hollywood; it is our challenge — and we are meeting it,” Haiek mentioned.
The 2026 version will embody Ventana Sur’s core applications: Primer Corte, Copia Last, Proyecta, VS Docs, VS Shortfilms, VS Guiones, VS Tech, VS Improbable and VS Animation. It is going to additionally function producer networking actions and the market’s full vary of actions devoted to worldwide gross sales.
